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July 11, 2006

SELECT Newsletters a Big Hit

POSTED BY GUEST AUTHOR
KYLE E. KRULL, ESQ.

Friends and Colleagues:

I was invited to address a select group of high-net-worth financial advisors this morning at their local branch office.  As is my custom, I used my navy blue 2-panel portfolo w/ gold letter engraving to hold the presentation materials distributed to each.

There it was. Right there on the inside left panel - my July newsletter (topic 'Beneficiary Designations 101'). 

I was keenly watching for their reaction as they immediately pulled it out for a cover-to-cover inspection.  You see, this was the first unveiling of my newsletter in the new SELECT format.  I had chosen the navy blue /maroon format, one of 6 different color palettes available when I 'built' my newsletter to my personal specifications online.  It is eye-poppingly (a word?) beeeeautiful! and, by their individual and collective reactions, I could tell that each of the advisors was mucho impressed ... and one even gasped.

Of course, without exception, each advisor eagerly requested a complimentary monthly subscription (free marketing tip #23: these low-budget breakfast marketing activities over bagels & coffee are a great way to build your mailing list of pre-qualified, high-net-worth financial advisors/referral sources).

If you have not seen the 'have-it-your-way' SELECT newsletters available only from Integrity Marketing Solutions, well, then you owe it to yourself to take a look.  Don't just take my biased word for it, pop an email to jennifer at jennifer@estateplanningpartners.com and she will forward a pdf of my July newsletter to you.  While you are at it, request a hard-copy sample kit via USPS.

Can't wait for that? Then go online to www.estateplanningpartners.com/select.htm for all the details and immediate gratification ... only a mouse click away.

Blessings,

Kyle Krull, President
Integrity Marketing Solutions

July 11, 2006 in Law Firm Marketing | Permalink

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