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  • James Campbell, VP, Practice Development
    James Campbell is the vice president of Practice Development for Integrity Marketing. James works with attorneys across the country on a daily basis and has a real feel for the "pulse" of the industry.
  • Kyle Krull, Esq., President, Integrity Marketing
    Kyle Krull, Esq. is the president of Integrity Marketing, and of Kyle E. Krull, P.A., an estate planning law firm in Overland Park, KS. Read more about Kyle at his website:

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Marketing Consultant, Author & Speaker


Vice President/CEO

Integrity Marketing Solutions (IMS) has been serving lawyers and law firms since 1995. The firm began as a marketing consulting practice and quickly grew to a full-service marketing agency offering newsletters, websites and internet marketing, PowerPoint workshops on CD, public relations services, attorney and staff education, and practice coaching. Today IMS serves more than 200 law firms in 40 states and the District of Columbia. The firm provides a variety of marketing services to lawyers and law firms, with a specialty in trusts & estates law.

Jennifer served for five years as director of marketing and practice management for the Law Offices of Kyle E. Krull, P.A., in Overland Park, KS. A former trust marketing officer, she has more than 25 years of experience marketing professional services including serving as a marketing director for Health Midwest, one of the midwest’s largest health care delivery systems.

Jennifer has a bachelor's degree in journalism from the University of Missouri-Columbia and is currently working toward her master's degree in marketing communications at the University of Kansas. Ms Campbell is a frequent author and lecturer on the topics of marketing and practice management. She has written for and been quoted in a number of professional trade journals, including Lawyers Weekly USA and Missouri Lawyers Weekly.

Recent Speaking Engagements and Publications

IMS Practice Development Series
(two and three-day client workshops): Kansas City, September 2003; Denver, April, 2003; Kansas City, October 2003; Denver, May 2002; Chicago, October 2001; Kansas City, May 2001; Myrtle Beach, SC, October 2000; Kansas City, April 2000; Kansas City, October 1999; Kansas City, April 1999.

New England Estate Planning Forum:
"Trends in the Estate Planning Practice," Boston, MA, September 2002

WealthCounsel National Study Group Sessions:

Special Needs Trusts, May 2002, Burbank, CA: Jennifer spoke on integrating special needs planning into the trusts and estates practice and niche marketing.

Practice Development, August 2002, Las Vegas, NV: Jennifer spoke on general marketing and practice management topics, and trends in the legal profession.

E-Planners Annual Meeting:
“Best Practices in Trusts & Estates,” Chicago, October 2001.

Philip E. Heckerling Institute on Estate Planning:
“Best Practices in Trusts & Estates,” Miami Beach, January 2001.

Washington, DC Bar Association:
“Harnessing the Power of the Internet,” October 2000.

Lawyers' Weekly USA:
"Diversifying the Estate Planning Practice," January 2002.

Trusts & Estates magazine:
“Attorneys Cautiously Optimistic About Repeal,” April 2001.

Missouri Lawyers Weekly:
“Harnessing the Power of the Internet in Your Law Practice,” July 2000.

Lawyers’ Weekly USA:
“Marketing to Mid-Tier Clients,” June 2000.